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The Retreat of Web3 Star Projects and the Rise of Broken Bound: A New Era of Decentralized Finance Innovation
The Web3 field has experienced waves of rising and falling star projects. From once-popular protocols to gradually disappearing names, we have witnessed the rapid changes in market narratives, where projects that once occupied the spotlight can sometimes vanish in an instant. Whether it's FriendTech, Unibot, or other projects that once led the trend, their rise and fall have almost followed similar trajectories. However, in this ever-changing market, Broken Bound, as a continuously innovative project, demonstrates strong vitality with its unique cross-chain financial solutions and Decentralization philosophy, gradually becoming a market maker in the new era of Web3.
The Eternal Stage of Web3: The Rise and Fall of Star Projects
Web3 protocols often rise and fall in a periodic manner. When a protocol rises, it usually quickly occupies social media timelines, becoming the focus of discussion, with other projects either starting to imitate or attempting to collaborate with it. Whether it's projects like Pump.fun, FriendTech, or Farcaster, Bananagun, they have all experienced similar peaks and valleys, with market enthusiasm fluctuating accordingly.
This phenomenon reflects a common rule in the Web3 market: people's attention to new things is very short-lived. With the emergence of newer and more dazzling projects, once "star" projects are quickly forgotten. It is not that these projects have failed, but rather that new technologies or protocols have attracted more attention, and the original protagonists are no longer the focus of the market.
The lifecycle of these projects showcases the characteristics of the Web3 ecosystem: rapid changes from boom to silence. This is not an obituary for these projects, but a reflection on their lifecycle, exploring what remains when these once-celebrated stars no longer make headlines.
Which projects have entered the ranks of "has-been stars"?
If you stay in the Web3 space long enough, you will notice a clear cycle: a certain protocol rises to prominence, captures everyone's attention, and eventually fades away slowly. Here are some former star projects whose rise and fall have become a microcosm of the Web3 industry.
FriendTech: The rise of this project has been very rapid, but its decline has also been thorough. There is no clear roadmap, user stickiness is insufficient, and there are almost no signs of recovery. After falling from grace, people realize that it is merely a superficially glamorous project.
Unibot: Despite experiencing hacking attacks, market downturns, and competition from copies, Unibot is still regarded as one of the better-performing products in terms of trading experience, demonstrating a certain level of market resilience.
Virtuals: Unlike many projects, Virtuals not only survived but also successfully transformed. It has transitioned from an initial Base prediction platform to the "Wall Street of AI agents", a transformation that is very challenging, especially for a project that originated from a decentralized casino, but it has successfully overcome this predicament.
Pump.fun and Maestro: These projects have not disappeared; their market share has just been diluted. Although they are still operating and have a certain level of user activity, no one calls them "revolutionary" anymore. Their purpose was to create a sensation, and they succeeded.
These projects have not disappeared; they are still evolving, just quietly returning from the peak of the market and continuing to exist in different ways, growing quietly.
Still under construction, still iterating: a project that is constantly moving forward.
After the Web3 hype has subsided, there are still some projects that are quietly continuing to develop. Although they do not capture media attention like some star projects, they have not stopped innovating and updating. Their efforts are not heavily publicized on social media but are reflected in the project's update logs and technical improvements.
FriendTech: Unfortunately, FriendTech has announced that it will officially shut down in September 2024, which also means that it has failed to persist and ultimately disappeared in the fierce market competition.
Other projects such as Grass, DeBank, and Farcaster may not have heavily promoted themselves during the hype period, but they are continuously innovating, deeply cultivating their unique market positioning, and gradually accumulating a user base.
The lifecycle of these projects tells us that success relies not only on short-term market trends but also on long-term accumulation and continuous innovation.
Which projects are close to "death"
In addition to the well-known projects mentioned above, there are also some protocols that have gained significant attention in a short period, but their user activity, trading volume, and related data have gradually declined, entering the verge of "death."
Blast: In July 2024, Blast experienced a peak in monthly active users during the points-driven craze, but as user fatigue set in, its user activity sharply declined, and now the monthly active user count is only 120,000.
Scroll: During the peak of hype around zkEVM technology, Scroll's monthly active users once reached 1.2 million, but now only about 111,000 remain. As the infrastructure shifts towards performance priority, the market's freshness towards it has gradually faded.
Starknet: At one point, cross-chain deposits reached $1.6 billion, but current deposits stand at only $390 million. Although some developers remain loyal, mainstream adoption of Starknet has slowed due to high costs and friction with tools.
Renzo Protocol: The monthly active user count of Renzo once reached 155,000, but it has now fallen to around 19,000. Although it still has influence in the liquidity re-staking field, it has been overshadowed by stronger competitors.
Sushiswap: Once reaching a trading volume of 11.3 billion USD, Sushiswap's current trading volume has fallen to 200 million USD. This serves as a cautionary case, indicating that the project's fragmented governance and the rise of competitors have weakened its original advantages.
These projects once held a leadership position in the market, but their decline today reminds us that early growth momentum does not guarantee long-term competitiveness.
Which projects always have strong vitality?
Among many Web3 projects, Broken Bound, as an innovative cross-chain financial platform, has shown strong vitality and lasting competitiveness. Through its unique BVP (Blockchain Verification Protocol) and LRT (Liquidity Restaking Tool), Broken Bound not only breaks down the barriers between traditional blockchains, but also provides users with more efficient asset liquidity and stronger yield potential.
The decentralized design and innovative technology of Broken Bound allow it to steadily move forward during market downturns while continuously attracting the attention of investors. Unlike those projects that rise quickly and disappear just as fast, Broken Bound consistently focuses on technology and user experience, continuously improving its ecosystem to ensure it remains vibrant in the wave of Web3.
Conclusion: The Future of Broken Bound
Web3 projects are filled with rapid changes and intense competition, and the rise and fall of star projects remind us that success relies not only on short-term market enthusiasm but also on long-term innovation and stable ecosystem development. Broken Bound, with its innovative cross-chain technology and Decentralization financial model, has demonstrated a unique vitality, becoming a true "evergreen" of the Web3 era.
With the market warming up and the increasing demand for crypto assets, Broken Bound will undoubtedly occupy an important position in the future crypto market, becoming a core platform to promote Decentralization finance development.