Entertainment-driven tokens can attract genuine organic hype when executed well. Projects like those combining tech with entertainment appeal have shown interesting momentum. The real challenge? Retention. Without solid community engagement strategies or developers who actively maintain holder interest, projects struggle as attention naturally shifts elsewhere. It's a harsh cycle—initial hype fades, holders lose interest, and the token gets left behind. The winners are typically projects that either nail continuous entertainment value or build mechanisms that keep the community genuinely invested long-term. That's the gap separating one-hit wonders from sustainable projects.