Managing a staggering $11.6–$12 trillion in client assets, a massive brokerage giant just dropped a bombshell: they're rolling out direct spot crypto trading by mid-2026. The firm's CEO Rick Wurster laid out the timeline during their latest earnings discussion, marking a watershed moment as traditional finance doubles down on digital assets. This isn't some experimental pilot—we're talking full-scale integration from one of the industry's heavyweights.

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BearMarketMonk

· 10h ago

Another round of "breaking the ice" narrative... Is it truly integration or just another round of posturing during the fundraising period?

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ChainChef

· 10h ago

ngl rick wurster just plated up the most appetizing market recipe we've seen in ages... $12 trillion simmering, and they're finally opening the kitchen to spot crypto by mid-2026? that's not just integration, that's the whole sous chef lineup admitting they've been missing the secret ingredient all along

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FlatTax

· 10h ago

Traditional finance is finally taking it seriously. Giants with $11.6 trillion in assets are entering the market. By mid-2026, direct spot trading will be possible. Now institutions have no excuse to stay out. --- Rick Wurster really made a brilliant move here. The entire traditional finance sector will have to follow suit, or else they'll get left behind. --- Wait, they said mid-2026, but who knows what the market will look like then? Hope they don't delay it again. --- This is what I've always said—when institutional money comes in, that's when the real story for retail investors begins. --- It's not a pilot, it's not just a concept—it's a full-scale launch. I’d call this an elephant dancing. --- $11.6 trillion—just that scale entering the market. Can Bitcoin even drop with this? Seems unlikely. --- The awakening of traditional finance is unstoppable now. It’s all about speed—whoever moves faster will profit more.

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FudVaccinator

· 10h ago

Oh my god, it’s finally here. So traditional finance is finally dropping the pretense, huh?

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SerNgmi

· 10h ago

Damn, the big shots from traditional finance are really getting in this time, and they're not just playing around. Mid-2026, huh? Still have to wait that long. I'll stock up on some spot first. Rick's move this time is truly impressive. Even a giant with $11 trillion in assets is making way for crypto. But I still have some doubts about whether it can be fully implemented. There have been plenty of similar news stories before. Damn it, can't wait any longer. Should've been like this ages ago. The last stand of traditional finance. Better late than never. Honestly, it would be weird if this news didn’t blow up. I don't believe no one's hyping it yet. How will the market move before 2026? Give me a hint. This time it's for real, not like those half-hearted attempts before.

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