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In the Solana ecosystem, truly integrated privacy card products with Apple Pay and Google Pay remain a blank space. Looking back, Sol Card once reached a valuation of $55 million in this track, but subsequent similar innovations have been rare.
These types of payment cards need to meet both privacy attributes and mainstream payment channel access, with high technical barriers and compliance costs. However, the market demand is there—the Solana user base indeed needs such a bridging solution that can find a balance between on-chain privacy and real-world payments.
A new round of projects is underway. Worth watching.