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In 2025, traditional financial giants like BlackRock, JPMorgan Chase, and Standard Chartered are frequently making moves to enter the crypto space. The market initially cheered, seeing this as a sign that "cryptocurrency is going mainstream." But once you see through these actions, the story is entirely different.
The real goal of these giants is less about embracing the crypto revolution and more about shaping a domesticated crypto world. Through compliance, narrative reshaping, and technological control, they aim to transform crypto from an "independent revolutionary force" into a "tool for traditional finance."
**Compliance encirclement is the first move.** By proactively accepting regulation, obtaining compliance licenses, and launching regulated crypto products, traditional giants are integrating the crypto industry into the existing financial framework. Coinbase's IPO is a typical example—branding itself as a compliance benchmark to squeeze out projects that don't follow compliant routes. Similarly, Circle's stable operation reflects this approach. Once the industry broadly adapts to centralized control, the true spirit of decentralization gradually disappears.
**Narrative reshaping is the second move.** Products like Standard Chartered and Ant's tokenized deposits, JPMorgan's tokenized funds, all send a message: "You can use blockchain technology, but there's no need for decentralization." Through this shift in rhetoric, the public is led to forget the original crypto ideals—the dream of financial democratization and decentralization.
**Technological control is the third move.** Innovations like private chains, permissioned chains, stablecoins, and tokenized assets may look flashy, but in reality, they all serve the same purpose: making the crypto ecosystem dependent on traditional financial credit. Once all crypto assets are tied to the creditworthiness of traditional finance systems, they lose their independence entirely.
These three moves are interconnected. Compliance lowers the barriers, narrative reshaping alters perceptions, and technological locking-in creates dependency. By the time people realize it, crypto may no longer be the disruptive force it once was.