U.S. President Donald Trump is delving deeper into the world of digital assets through a new project that combines video gaming and cryptocurrency, according to a source close to Fortune.
Scheduled to launch at the end of April, this project is said to have a style similar to MONOPOLY GO!, a mobile game where players move around the board and earn money to build buildings in the digital city.
The person behind the project is Bill Zanker – a close associate of Mr. Trump who was involved in the launch of the TRUMP memecoin along with several NFT collections. Zanker’s spokesperson denied any resemblance to the Monopoly game, but confirmed that he is developing a new game.
! Longtime Trump business partners Bill Zanker (trái) and Donald Trump promote the book they co-wrote in 2007 | Jim Spellman—WireImageThe monopoly billionaire chess game is now owned by the Hasbro Corporation, which acquired Parker Brothers — the original publisher — in 1991. The source said Zanker has reached out to Hasbro in May 2024 for a license to develop a Trump-branded version of Monopoly, but did not disclose the outcome as deals are still being negotiated.
A former crypto skeptic, Trump has shown strong support for Web3 during his 2024 campaign. Prominent activities include the TRUMP memecoin with a current capitalization of about $ 1.5 billion, a series of NFT projects, and a DeFi initiative called World Liberty Financial.
In February, Trump-owned DTTM Operations filed to register a series of trademarks related to the virtual universe (metaverse) and Trump-branded NFT exchange. It is expected that this metaverse will allow users to shop for real and virtual items, travel by limousine, plane, train, and car, and watch community service programs.
The continuous investment in the digital asset sector marks a significant shift in Mr. Trump’s perspective. Back in 2021, he called Bitcoin a “scam against the dollar” and claimed it had “no backing whatsoever.” However, to this day, he has made a strong turnaround by signing an executive order to establish a strategic Bitcoin reserve fund for the United States.
However, Mr. Trump’s Web3 game may face difficulties in attracting users. According to a report on April 10 by DappRadar, the daily player count of Web3 games has decreased by 6% in the first quarter of 2025. Meanwhile, investment inflows into this sector plummeted by 71% compared to the previous quarter, down to only 91 million USD.
DappRadar reports that the unstable macro environment, including trade wars and geopolitical tensions, is the main reason for the cautious investment sentiment. The company states: “Investor confidence remains in a cautious state.”
Disclaimer:*** The article is for informational purposes only, not investment advice. Investors should research carefully before making a decision. We are not responsible for your investment decisions
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